In order to bid for contravts in both the public and private sector you need to have intimate knowledge of the industry. You need to know the landscape as it pertains to the type of business that is out there and which contracts are worth going after. Along with this you need to know about the company who is applying for the tender and where their strengths and weaknesses lie.
When making a bid or tender you need to firstly do some competitive research and see where your strengths lie in comparison to your competitors. Nextly you have to research the company who has put out the tender to enable you to present a solution to their problems. Companies like Executive Compass and Bid Write are some of the best tender writing uk companies and are very adept at doing this and have a lot of experience across the board.
You need to present your bid in a captivating form – this can often be written or graphical but often works best if you’re able to present this in person or over Skype. The reason being that you can put over much more of your personality with an in person presentation that you ever can with a written presentation.
Finally you may be put on a short list for tender and get an opportunity to answer questions on your bid. This is where you get to re-itterate your key points and also allay any concerns your prospective customers may have. It’s important at this stage to be clear and concise and act like a trusted authority for your prospective client as this has a much better chance of winning you that tender.
Tender and bid writing is alll about research and clear presentation of the opportunities in the market place. If you stick to these two key principles you will not go far wrong.